| Mei Lee | |
| I consider the future of the business when making decisions | Often |
| I have ideas for improving the business or our solutions | Occasionally |
| I respectfully question how we do things to make improvements | Occasionally |
| I speak to colleagues to obtain their expertise and perspectives | Consistently |
| I use my initiative and am not afraid to get involved in solving issues | Often |
| I am a pioneer and encourage others to find new and better ways of working | Consistently |
| I invite people with different views to co-develop solutions to problems | Consistently |
| I recognise and reward creativity | Consistently |
| I work with others to turn my best ideas into reality | Consistently |
| I look for ways to use technology to improve the business | Consistently |
Please provide examples of how you have shown vision and the ability to innovate in your career (Approx 100-300 words) | |
| I drive innovation by shaping both creative work and the systems that enable it. As senior designer and Design Lead, I mentor junior talent, fostering experimentation in storytelling, visuals, and video production, while implementing structured reporting, documentation, and workflow processes. I introduced rewards and incentives for content creation and video editing participation, boosting engagement and output quality across the team. I leverage AI-assisted design and advanced video tools to turn ambitious concepts into tangible, high-impact campaigns. Through industry judging and panels, I bring fresh perspectives back to my team, inspiring innovative solutions and elevating our agency’s creative footprint. For me, innovation is about translating vision into processes, culture, and work that create meaningful impact for both the industry and the communities we serve. |
