| Vinolia Direro | |
| I look for opportunities to deepen my understanding and insight | Consistently |
| I believe that people are more than their work and I am spiritually emotionally and socially considerate | Consistently |
| I take time to think about work and the changes happening around us | Often |
| I see how the work done today affects work that may be required tomorrow | Consistently |
| I consider and discuss how decisions and actions could affect other work groups | Consistently |
| I share information and listen to others to make better decisions | Consistently |
| I pay attention to local and international current affairs which impact our business | Consistently |
| I take time to understand the rest of our business | Consistently |
| I look for ways to improve our business processes and for reducing siloes | Often |
| I am very aware listen really well and notice important clues that are not obvious to others | Consistently |
Please provide examples of how you demonstrate systems thinking and sense-making ability in your career (Approx 100-300 words) | |
| Throughout my career, I have consistently applied systems thinking and sense-making to navigate complex organisational environments and deliver effective marketing and people-focused solutions. In my current role at a 104-year-old company, I approached the Marketing department as a connected system, mapping processes, workflows, and dependencies to identify gaps and inefficiencies. This enabled me to implement KPIs, performance tracking, and briefing systems that improved alignment, accountability, and communication across the team. I also ensured that digital content creation and product stock updates were integrated seamlessly across platforms, enhancing operational efficiency and providing a holistic view of our marketing ecosystem. Previously, at a Fortune 200 global commercial real estate company, I managed marketing, events, sponsorships, CSR, and employee engagement across multiple countries. To make sense of diverse stakeholder needs, regional variations, and shifting priorities, I applied a systems perspective, linking digital campaigns, content strategies, and internal communications to broader business goals. I analysed performance data, drew insights, and adjusted strategies in real time, ensuring that local initiatives aligned with global objectives while maintaining relevance to specific markets. In every role, my approach to systems thinking involves understanding interdependencies, anticipating ripple effects, and making informed decisions that balance short-term outputs with long-term organisational impact. By connecting people, processes, technology, and strategy, I ensure initiatives are coherent, sustainable, and contribute meaningfully to overall business success. |
